Apple has reported the results of Q3 2022, and while the technology industry – and the global economy in general – may struggle to generate profits, the same challenge does not seem to slow down the Cook & Co. team. The Cupertino company defeated market expectations both profit and revenue, recorded a revenue of $ 83 billion for the June quarter.
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It was an increase of 2% from year to year, a number that might not sound very impressive compared to some of the new Apple revenue mounds, but what still makes it more outlier in the major scheme of the technology industry as a whole. Behemoth rivals such as Microsoft, Intel, and Meta Facebook owners have struggled with drooping sales and clips in manufacturing pipes. Then again, they don’t have an iPhone to be relied upon.
Indeed it is the most recently-selling smartphone of Apple-the most recently from the iPhone 13 series, launched at the end of 2021, which is proven to be the safety of this quarter. Net iPhone sales rose from $ 39.6 billion in Q3 2021, to $ 40.7 billion in the same quarter this year.
Strong service, but hardware decline
It helps compensate for decline in all boards elsewhere, because other Apple hardware struggles to meet last year’s sales performance. Mac, iPad, and all categories that can be worn, homes and accessories all see a decline from year to year. Speaking to CNBC, Apple CEO Tim Cook quoted strong supply constraints and dollars for lack of Mac.
However, the bright spot, in addition to the iPhone is the Apple service business. It looked at 12% in growth during the third quarter of fiscal, driven by subscriptions to features -fitur like Apple Music and iCloud; Apple payment discounts for App Store and iTunes downloads; And other license fees such as Google’s money pay their competitors in return to be a default search on devices such as iPhone and iPad.
Going forward – Although Apple has refused to provide guidance for the fourth quarter – High expectations for the second half of 2022. It will include the sale of the new Macbook Air M2, using the latest version of the Apple Silicon chipset, together with – together Then at the Calendar Year – Launch of the iPhone 14. SM series The new artphone is expected to enter a new and close chipset, with Apple it is said to aim to further distinguish the iPhone 14 Pro model by ordering the latest and most powerful SOC for a more expensive model.